Client name: NOOR Beauties
NOOR Beauties set out with a bold vision—to become a trailblazer in the beauty industry by uplifting confidence through cutting-edge products and services. When they came to Planet Media, they had the passion and potential, but their digital presence told a different story. Their existing website was outdated, under-optimized, and lacked the structure needed to support business growth. Key calls-to-action were buried, and the brand identity felt inconsistent and underdeveloped—especially for a business with global ambitions. Our team at Planet Media partnered with NOOR Beauties to reimagine their online presence from the ground up. We crafted a modern, user-focused website and laid the foundation for a comprehensive digital marketing strategy that aligned with their mission. The goal? To build a compelling brand that not only turns heads—but scales internationally.
At Planet Media, we partnered with NOOR Beauties to reimagine their brand and digital presence from the ground up. Our multi-phase collaboration spanned across branding, web design, experience design, and eCommerce development — all aimed at creating a cohesive and modern brand experience that resonates with their mission to empower confidence through beauty.
Brand Refresh
NOOR Beauties’ original logo featured delicate, cursive typography that no longer matched their bold, forward-thinking vision. Our branding team introduced a powerful new identity — featuring a clean, sans-serif font and a strong, distinctive icon — to capture the essence of their creativity and confidence. The result? A brand that now speaks directly to their audience with clarity and strength.
Website Redesign
We kicked off the web project with a deep audit of NOOR Beauties’ existing site, analyzing what worked and where improvements were needed. Using those insights, we developed a refreshed UI/UX strategy that brought the new brand to life digitally. The redesign focused on clean visuals, intuitive structure, and clear calls-to-action — all woven together to guide users seamlessly through their beauty journey.
Experience Design
To make the site more dynamic and engaging, we layered in subtle animations that enriched how content was introduced across key pages. These enhancements helped bring the NOOR Beauties story to life while keeping the user experience smooth and modern.
eCommerce Development
With the new design approved, we moved into development using Shopify — chosen for its scalability and user-friendly management. Every design element was carefully translated into code to ensure a pixel-perfect final product. We also structured product uploads by category,built an efficient search feature, and optimised the shopping flow to create a smooth, stress-free browsing experience.
At Planet Media, we were thrilled to partner with Noor Beauties at the very beginning of their exciting journey. From day one, our team has been dedicated to bringing their vision to life and helping shape a bold, beautiful brand from the ground up.
- 5x Focus Keywords In First Page Position
- 40+ New Keywords Obtained
- 48.5% Of Web Traffic Generated Via Organic Search
