Client name: Gellibrand Support Services
Gellibrand Support Services, a Melbourne-based non-profit dedicated to empowering people with disabilities, partnered with Planet Media to amplify the impact of their upcoming event. Facing challenges around social media visibility, partner engagement, and attendee registration, Gellibrand turned to us for strategic support. Planet Media delivered a streamlined digital campaign that energised their registration process, crafted compelling content to boost engagement, and helped them rise above the noise in a competitive social landscape. We also implemented clear performance metrics to ensure every effort was trackable, measurable, and aligned with their goals
From the outset, we immersed ourselves in understanding their values, service offerings, and organisational objectives. This informed a seamless navigation structure and content flow that reflected their premium positioning and community-focused approach.
Virtual Event Management
We streamlined Gellibrand’s online registration process by setting up and managing event listings across social media and event platforms. Our team ensured everything—from process mapping to audience communication—ran smoothly, with real-time performance monitoring to optimise participation.
Digital Marketing
Our team delivered a targeted event marketing campaign across YouTube, Google, Facebook, Instagram, and more. Through audience-driven content, engaging promotional videos, and strategic optimisation of their digital presence, we helped Gellibrand amplify their reach and drive high engagement. Data-led performance tracking allowed us to fine-tune the strategy and boost interest and attendance consistently.
Graphic Design
We created visually compelling, brand-aligned promotional assets that brought Gellibrand’s messaging to life. From videos and social media graphics to posters and banners, every creative was designed to resonate with their audience and generate buzz across digital touchpoints. We also advised on the best placement and usage of these materials to maximise visibility and impact.
Once the website went live, Gellibrand Support Services had a steady increase in website traffic.
- 800,000 Impressions
- 30,000 Post Engagements
- 85,000 Reach
