Client name: Dental Vitality

Dental Vitality is a modern dental clinic in Canberra, built with a strong focus on patient convenience, holistic oral care, and clinical expertise. With high standards for treating dental infections and providing gentle care, their goal has always been to address individual patient needs while ensuring overall oral health. When they approached Planet Media, they needed a website revamp that communicated their professionalism and services clearly, while remaining simple, approachable, and easy to navigate.
Our strategy was to create a website that balanced professionalism with approachability. We focused on simplifying the user journey so patients could quickly understand Dental Vitality’s services and easily get in touch. Key priorities included designing a clean layout, integrating a chatbot for real-time communication, and building a responsive platform that reflected the clinic’s expertise while remaining welcoming and easy to use.
UI/UX Design
We redesigned their WordPress website with a clean, user-friendly interface that simplified navigation and made information easy to access. A chatbot was integrated into the ‘Contact Us’ feature to streamline communication, making it easier for patients to book appointments and ask questions in real time.
Web Development
Built on a strong, scalable WordPress framework, the new website delivered optimised performance, mobile responsiveness, and a modern layout. This ensured Dental Vitality had a reliable, patient-friendly digital presence that could support future growth.

Since launch, Dental Vitality’s website has experienced steady growth in visibility and engagement, with more patients reaching out directly through the platform. The improved UI and chatbot integration have played a key role in driving patient interaction and building trust online.
- 1.8K New Users
- 6.1K Total Views
- 51.2% Engagement Rate