Client name: ACTCSCG
When the ACT Council of Social Service (ACTCOSS) set out to launch the ACT Community Sector Careers Gateway (ACTCSCG), they partnered with Planet Media to bring the entire project to life — from concept to execution.
We were entrusted with the complete development of the ACTCSCG brand, including a content strategy, visual identity, website, and a dynamic career hub — all tailored to serve individuals exploring, entering, or growing within the ACT community sector.Beyond digital, we supported the rollout with end-to-end solutions: designing promotional merchandise, organising branded photoshoots, and ensuring timely delivery aligned with key launch dates.
As the first initiative of its kind in the ACT, the ACT Community Sector Careers Gateway (ACTCSCG) needed more than just a brand — it needed a bold vision, a clear
voice, and a seamless digital experience. That’s where Planet Media stepped in.
Brand Strategy & Identity
We led a full-scale branding process rooted in the project's core purpose: to raise awareness of career pathways in the ACT’s community sector. After in-depth exploration and collaborative ideation, we created the ‘Community’ logo — a simple yet powerful symbol of inclusion and unity, backed by an inclusive colour palette and strong visual clarity. This identity laid the foundation for a full brand guideline suite used across digital and print.
Promotional Design
Ahead of launch, we designed and delivered high-impact branded merchandise, including pull-up banners, polo shirts, laptop sleeves, and even yoyos — all aligned with the brand voice and tailored for maximum event visibility.
UX Research & Experience Design
We conducted hands-on workshops and office visits to map out the user journey, leading to a collaborative low-fidelity wireframe built with the ACTCOSS team. This process ensured a navigation structure that was clear, intuitive, and user-first — essential for a site representing multiple stakeholders.
Website Content & UI
Our team crafted original, research-based content that reflected ACTCSCG’s unique voice while aligning with the site’s user interface. The result? A clean, responsive website that informs, educates, and empowers visitors to explore careers in the community sector.
Career Hub Feature Development
A major highlight of the platform is the custom-built Career Ambassador booking system. Users can now filter ambassadors by sub-sector and experience, and book sessions seamlessly, helping the community connect with real voices and real stories from the sector.
Photo & Video Production
To support campaign rollout, we coordinated and managed photoshoots, videography, and event photography. These visuals were integrated into the site and marketing materials to give the platform a relatable, human touch.
From a blank slate to a complete platform, Planet Media helped ACTCSCG define their message, engage their audience, and deliver a brand that resonates across the ACT community sector. The result is a professional, future-ready digital hub that informs, connects, and inspires.
- 9% Increase in impressions
- Increased SEO ranking
