D&N Geotechnical

Client name: D&N Geotechnical

Geotechnical Specialists in Australia

Enhanced User Navigation

Better User Accessibility

Improved Content Structure

Industry

Construction

Services

Web Design & Development

Timeframe

8 months

Contents

The Brief

D&N Geotechnical, founded in 2017 by Dan Butterworth, is dedicated to delivering cost-effective geotechnical solutions. With a passion for creative construction and a commitment to sustainable design, the business has grown into a trusted name in the field—driven by curiosity, exploration, and technical excellence.

Their old website was fairly basic and lacked a professional feel, with not a lot of points of contact for customers. Since D&N had grown as a business since 2017, they needed a website that best represented what their organisation had become.

Strategy

After conducting an in-depth review of businesses within the geotechnical and engineering space, we worked closely with the D&N team to better understand their service offering, operational goals and the needs of their clients. This allowed us to develop a more informed strategy tailored to the industry, focused on strengthening positioning, communicating expertise more clearly, and building a stronger digital foundation for long-term growth.

Website Development

We developed a more refined website experience that better aligned with D&N Geotechnical’s brand and professional positioning. The design was structured to create a clearer, more natural user flow, with improved page hierarchy and stronger visual consistency throughout. By refining key design elements and aligning them more closely with the business’s identity, the website was shaped to better communicate expertise, improve usability, and present the business more professionally online.

Webpage of home section and about us section — Home and About us section, powered by Planet Media

UX Design

We developed a detailed HTML mock-up to help visualise the user experience early in the process and ensure the final structure aligned with both business goals and customer needs. A key focus was making services easier to understand at a glance, while creating clearer pathways for users to explore featured projects through organised filtering. This approach helped shape a more intuitive, practical experience—making it easier for potential clients to navigate, assess their capability and find relevant information quickly.

Featured projects section on the website — Custom section added for credibility

Enquiry form section from the website — Integrated Enquiry form

Ongoing Maintenance and Support

To ensure that the digital growth remains consistent even after the completion of the project, we implemented basic SEO and redirected URLs from the previous site to their new one. Additionally, we also continued providing ongoing monitoring, maintenance and bug fixing.

Result

With website development, UX design, and ongoing support working together, D&N Geotechnical now has a more capable digital presence that better reflects the professionalism of the business while improving how clients explore services, projects, and expertise online.

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