Many Perth customers now skip traditional search results and ask an AI tool which business to contact. An AEO agency helps your business become the one that gets recommended. As an AEO agency in Perth, Planet Media helps local businesses identify the questions their customers ask, structure their content so AI tools can use it and track where they are cited across ChatGPT, Gemini, Perplexity, Google AI Overviews and voice assistants.
Is Your Business Visible in AI Search?
More Perth customers now get their answers directly from an AI summary, so the businesses named in that summary often win the enquiry before anyone visits a website.
Some signs that your business is missing out are clear. A competitor may be named for a question your business should own, or an AI tool may describe your services, hours or location incorrectly. Other signs are less obvious, such as traffic declining while your Google rankings remain stable, or content that ranks well but is rarely quoted or cited.
What Is Answer Engine Optimisation?
Answer engine optimisation (AEO) involves structuring your content and business information so AI tools can find it, understand it and use it to answer people’s questions. A strong ranking still matters, but AEO goes a step further by aiming to make your business the direct answer people see first.
AEO vs SEO vs GEO
SEO, AEO and GEO each improve how customers find your business, but they focus on different areas.
The three work best together. SEO builds a trusted website foundation, AEO turns your content into clear answers, and GEO strengthens the brand signals that can influence whether AI platforms recommend your business.
Audit and Strategy
Audit and Strategy
We audit your visibility across ChatGPT, Gemini and Perplexity, research how Perth customers ask questions and identify which competitors AI tools recommend. We then prioritise by commercial value.
Content and Schema
Content and Schema
We build answer-first service pages, FAQs and guides with FAQ, LocalBusiness and Organization schema. We also structure each page with clear headings and concise answers that AI tools can easily interpret.
Citation Support
Citation Support
We optimise your Google Business Profile and keep your details consistent so AI describes your business accurately. We also advise on reviews, listings and brand mentions, supported by our GEO services.
Reporting
Reporting
Each month, we closely track your priority prompts and citations, report on AI referral traffic and enquiry quality, then recommend clear, practical next steps for the month ahead.
Answer-Ready Content
Answer-Ready Content
We write clear, concise service pages and FAQs that answer what Perth customers actually ask, giving AI tools accurate, quotable information consistent with your reputation elsewhere.
Reporting and Review
Reporting and Review
Each month, we send a clear report covering spend, leads, cost per lead and the changes we’ve made. We then review the results with you and agree on next steps, so you always know how your advertising budget is performing.
Technical AI Readiness
Technical AI Readiness
We check that AI crawlers can access your website, then resolve indexing, speed and mobile issues. This makes it easier for AI tools to read your pages and reference them in their answers.
